Department of Management and Marketing

Return to: College of Business Administration

Management Mission

The Department of Management and Marketing is dedicated to the development of managerial skills-analytical and interpersonal-which will enable students to succeed in a competitive international workplace. The department’s primary mission, therefore, is to provide quality management education for undergraduate and graduate students by utilizing current management thought incorporated in an experience-based learning environment. A second component of the department’s mission is the pursuit of a balanced approach that encourages and rewards both applied and basic research. Finally, the Department of Management and Marketing faculty is committed to training and development at all levels of organizational life as part of its applied curriculum.

Marketing Mission

The Department of Management and Marketing teaches and offers an undergraduate degree in marketing, undertakes research in the discipline of marketing, and serves as a marketing knowledge resource for the New Orleans community as well as the state, nation and globally. Students who successfully complete the Bachelor of Science degree in marketing will be qualified for a variety of marketing careers and/or graduate programs.

Programs

• Healthcare Management, B.S.
• Management, B.S.
• Marketing, B.S.

• Entrepreneurship Minor
• Healthcare Management Minor
• Information Systems Management Minor
• Management Minor
• Marketing Minor

• Health Care Management, M.S.

Return to: College of Business Administration