MKT 3515 - Personal Selling

College of Business Administration

Lecture
- Credits: 3

Prerequisite: MKT 3501. Training in the current theories and practice of selling to organizational buyers. Role playing, videotaped presentations, and other techniques are employed to enhance interpersonal communication skills.

Prerequisites/Corequisites: MKT 3501 required.
Grading Basis: Graded
Repeatable: N
Consent Required to Add No
Consent Required to Drop No